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Seasonality a key beauty trend, says Mintel.
March 30, 2015
By: TOM BRANNA
Editor
There is an appointed time for everything. And there is a time for every event under heaven…yup, to everything there is a season—even cosmetics. Mintel goes so far as to call seasonality a key beauty trend. According to Mintel Beauty & Personal Care (BPC), seasons are now defining beauty regimens around the world. Rather than simply using the change of seasons as a reason to introduce color stories or scents, beauty manufacturers are increasingly introducing innovative products that o...
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